As I read reviews on this book several people were bothered by the title. If they read the introduction they understood the rationale for the title. It was initially a ten day program. This book is fantastic in it's effort to allow it's reader to reinvent themselves in a way. It is used in my therapy group and I purchased it on my own so that I could further enhance my understanding of myself. What it has given me is an opportunity. Please don't limit your ideas to the title. It took years to destroy my self esteem. It will not take ten days to restore it. It's a tool not a solution, and a wonderful tool I might add.