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I purchased this book after making a career change, and understanding that the sales that I had done in the past were built around old, and tired techniques. I had read several other sales books prior to this one, but this one knocked me for a loop!
Most sales books have a lot of motivational topics and phrases in them, trying to get you pumped up about your career. This is different. This isn't a book that allows you to just sit on your laurels and get excited about new stratiges. This book takes an opportunity to challenge your techniques, makes you write things out and really keeps you on your toes. This is a GREAT book for any sales professional that needs to leap forward into the new era of sales and earn six figures.