This was a gift from a friend and I have to say that I really enjoyed it. The author, Malcolm Gladwell, basically discusses how if even the smallest of changes was made, it could lead to something huge. Gladwell uses examples such as the NY Subway System to small food items to prove this idea. It was also very interesting that he sort of deconstructed characteristics we all have into 3 different classifications and spoke about how they all serve a specific, unique purpose. This bok was really good and would highly recommend it to anyone who is trying to develop a product or possibly trying to improve one already made. You never know...you just might have the "next big thing"!!

I received this book as a gift from my Grandma and was pleasantly surprised by her choice. This book examines how if small details with a product or society are changed, it can lead to something big. Gladwell gives examples from Hush Puppies to the New York subway system to prove this notion. I also found it particularly interesting that he broke down individuals characteristics into three different categories all of which serve a greater purpose. I highly recommend this book for someone who might be trying to launch a product or is struggling with one currently. It may help in making whatever you do the next big thing.

This book was given to me for my birthday a few years ago. I recommend this book. It is a quick read, never boring. After reading this book, I think about things a little differently. It's amazing to think about how trends start or how one little thing can effects the way things work. If you read this book it will cause you to look at everything in a completely different light. It is a very interesting book.

Malcolm Gladwell’s book “The Tipping Point” became quite a success when it was published. I picked it up at our local library after my boss recommended it to me. I enjoyed reading this book, especially the part about the different types of personalities or “agents of change”. The reason I like this is because I identified what type of person I was immediately – I am definitely a maven because of my ability to voraciously gather information and disseminate it to the right people.
Gladwell also offers some great insights on why something ideas spread like viruses and it’s often something small that causes it. For people in the marketing and advertising industry, it can offer some new ideas. For other people, it’s quite an interesting read, especially the case studies presented in the book, such as teen smoking and even the (slightly morbid) rise of teen suicide in Micronesia. Over-all, it’s an entertaining read – though not everyone may not agree with everything Gladwell says.

The Tipping Point is a revolutionary book that will open up new lines of sight. Why does an obscure movement suddenly become the new fad? Why do certain people hold the key that transforms a niche into a following of thousands? Gladwell’s book is thoroughly researched and replete with examples that illustrate his new conceptions of business, marketing, and sociology. I read the book with an eye to peace studies. Since The Tipping Point applies equally to sneaker sales as well as social movements, I was curious (having heard its reputation) to see if the same ideas could be harnessed to spread the commitment to nonviolence. Trust me, its still in its beginning stages. But even if your interest is far from such noble causes, and you just want to turn a buck, this book will aid your vision. By the way, lest you think to well – or snooty – of me, it has given me new eyes for how to turn a buck also. At the very least, it is educational social studies, and how people think, live, and move is something of interest to all.