The reason so many diets fail for so many people is that they force the dieter to cut out the foods they love and crave. With The 90/10 Weight-Loss Plan, dieters learn to balance their food intake by eating 90% healthy, nutritious food, with 10% “Fun Food”—whatever they want, whenever they want. Nutritionist Joy Bauer has created a phenomenon that has taken the nation by storm: a diet that is healthy and easy to follow. And since dieters don’t feel deprived of their favorite foods, The 90/10 Weight-Loss Plan is a program they can stay on.