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Architect, graphic designer, consultant to industry, and purveyor of information packaging, Wurman now attempts to teach us how to teach and how to take teaching. Let it be a lesson to us all. After committing Information Anxiety (1988), a cluttered compendium of flashy formatting that produced just what the title promised, Wurman offers a bit more substance in this outing, but the product is still belabored. The text is an ultimately numbing amalgam of stray statistics, mild anecdotes, studies, rules, formulas, and conditions that might somehow prove of interest to some M.B.A.s. Buried within ``3 types of instruction,'' ``4 factors for instruction givers,'' ``5 basic components,'' and ``6 basic building blocks''--no lords a-leaping--are, to be sure, some pedagogical truths demonstrating that instructors don't listen, listeners don't hear, and all have private agendas with which to reckon. Wurman attributes the Union Carbide disaster at Bhopal, as well as lots of other messes, to faulty instruction, and maybe he's right. But here there's a wealth of distracting page-layout, what with boxes, mixed typography, and more bullets (of a printer's kind) than were expended in Operation Desert Storm. Somewhat more interesting is a surfeit of marginalia, with an eclectic collection of quotes from Werner Heisenberg to Kahlil Gibran, Albert Einstein to Robert Pirsig. Wurman's style (in English, not to mention book decoration) is less felicitous, which makes the margins better reading than the text. Some substance submerged in a flood of format. (Line drawings.) -- Copyright ©1991, Kirkus Associates, LP. All rights reserved.
Having already read Richard Saul Wurman's Information Anxiety, and having enjoyed that book immensely, I looked forward to reading this follow up effort. I am sorry to say that I was disappointed. While Information Anxiety is an entertaining book that grabs and holds onto the reader, Follow the Yellow Brick Road is a tough, dull slog. Given that his first book was all about how to present information in a way to make it entertaining, it seems that Wurman has forgotten his own advice.
Follow the Yellow Brick Road is suppose to be about the gap in communication between people. One person says something, believing it to mean one thing, and a second person hears it, believing it to mean another. This is a fairly common problem, and if Wurman had addressed it he might have made some impression on his readers. However, the author never really explains what to do about this problem that he defined at the beginning of the book. Instead, he creates poorly crafted profiles for eight or nine types of communicators, all of which seem random and none of which are helpful. He attempts to work with these profiles from there, but having lost the reader's interest the book is a wasted effort.